MVCI believes that the only way to learn the creative free-thinking style of music video production is to immerse each student into small, high-impact, hands-on workshops that allow each student to express themselves on an individual basis. An applied theory principle of teaching extends into every phase of what MVCI’s instructors teach, meaning they continuously place students into real world scenarios and productions. These practical teaching methods are what give depth and understanding to the lessons taught.
   
The MVCI team also knows how expensive those other film schools can be. Our courses are affordable and realistic for the timeframe, unlike those weekend film workshops. Rigorous classroom sessions are concentrated into a condensed part-time schedule so students are expected to participate at an accelerated rate. They are also consistently encouraged to get involved in productions based outside of the classroom as they are offered opportunities to shoot and direct small projects for artists and ad agencies.  
   
 
  There are many paths to success in this business. MVCI’s instructors help students to learn how they can best enter this rewarding yet competitive trade while bringing out each individual student’s finest talents and skills. "They often provide students with inside secrets to this seemingly elusive business." Most of all they help each student to realize his or her potential to live the dream of directing and producing their own music video or commercial. The real payoff for every MVCI student comes when they complete their final music video or commercial for their demo-reel.